
our mission
Hoaka creates more than swimwear. It’s about confidence, connection, and embracing who you are. We design for women to feel powerful, authentic, and free. At Hoaka, it’s about more than what you wear, it’s how it makes you feel and connect.

community engagement
We are more than just a brand, Hoaka is experienced as a community rooted in real connection and authenticity. From daily TikTok Lives to featuring you in our campaigns and inviting you on brand trips, we’re all about staying close, celebrating you, and creating something meaningful together.

sustainability commitment
A commitment to doing better for our planet is taken seriously by Hoaka. From using eco-friendly fabrics and packaging to planting trees to offset carbon footprints. Sustainability is treated not as a trend but as a responsibility, approached with care, progress, and purpose at every step.